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Web Accessibility: What Will It Take to Sustain Online Accessibility?

The 2010 Managing Online Education survey had a very disturbing finding considering that distance education has moved beyond its nascent years. We learned that many campuses do not have formal policies and procedures to assure that their online courses and programs are compliant with mandates of the American Disabilities Act (ADA).  More than a third of campuses responding to the survey reported that ADA compliance for online courses resides with each individual faculty member.  To address this apparent shortcoming and emerging issues is web-based course accessibility, we invited Cyndi Rowland, executive director of WebAIM, to be today’s guest blogger. She also brings us breaking news in web accessibility. See the Managing Online Education survey results.

Just yesterday the National Federation of the Blind (NFB) announced a formal request to the U.S. Department of Justice (DOJ) to investigate potential civil rights violations against faculty and students with disabilities on campuses where Google Applications are widely used.  This complaint was filed under the Americans with Disabilities Act. Campuses specified in the complaint include NYU and Northwestern as well as 4 public K-12 school districts in Oregon.  In the press release  NFB staff stated, “Both universities have recently adopted Google Apps for Education as a means of providing e-mail and collaboration tools to students and faculty.  Google Apps for Education is a free suite of hosted communication and collaboration applications that includes Gmail, Google Calendar, Google Talk, Google Docs, and Google Sites.  Each of these applications contains significant accessibility barriers for blind people utilizing screen access technology, which converts what is on the computer screen into synthesized speech or Braille.” 

While this is today’s headline, it was just a few months ago that civil rights complaints were leveled against Penn State for inaccessible web content , and just a year ago the broad use of an inaccessible Kindle DX for textbook delivery was halted at several universities (Case Western Reserve University in Cleveland, Pace University in New York City, Reed College in Portland, OR, and earlier at Arizona State University in Phoenix, AZ) until a fully accessible technology could be deployed. Just this past year the White House sent an open letter written by both the Departments of Justice and Education to all university and college presidents in the wake of the Kindle controversy reminding them that,  “It is unacceptable for universities to use emerging technology without insisting that this technology be accessible to all students”  and “Requiring use of an emerging technology in a classroom environment when the technology is inaccessible to an entire population of individuals with disabilities—individuals with visual disabilities—is discrimination prohibited by the Americans with Disabilities Act of 1990 (ADA) and Section 504 of the Rehabilitation Act of 1973 (Section 504),” )

 Many WCET readers will recall that entire systems of postsecondary education have shifted to requiring digital accessibility because it is the right thing to do (e.g., the system of the California State Universities as one example) and they have included accessibility in major procurement decisions; some have jettisoned their LMS vendors due to issues of accessibility during the procurement process. Still others in WCET may know that the DOJ just ended their comment period to explicitly include the internet into the ADA. These comments will help DOJ clarify the obligation of those in education.

So it would seem to me that the inertia moving education toward a more accessible digital presence, while growing for the past 15 years, is nearing a tipping point.  Yet those in decision-making positions may not view the call for change with the same level of interest as groups such as the NFB.  I read with interest the results of the 2010  Managing Online Education Survey and noticed that according to this survey relatively few campuses have addressed ADA issues of online learning at a central level). In fact, based on this survey, relatively few institutions have a campus policy that could act to support the systemic change needed to make digital accessibility a reality.  In contrast, two years ago the Campus Computing Project ) listed compliance with ADA to be among CIO’s top issues facing online education in the coming 2-3 years. 

It is important that documents like Quality Matters, the iNACOL Online Course Quality Standards, and even some regional accreditation documents (i.e., SACSCOC) Principles of Accreditation, have or are now working to include strong statements advancing accessibility of online learning for all students – rather than after-the-fact accommodations; there is a call for native accessibility so that students of all types can get information when and where they need it.  The question remains, do staffs and faculties have the leadership that is needed on this critical issue?

The ADA complaints in education mainly surround issues of timeliness and effectiveness. It is an unfortunate fact that the history of providing access to digital educational opportunities is largely grounded on making an after-the-fact accommodations.  Often times when an institution relies on after-the-fact fixes and accommodations, it can lead to an inequitable situation for those with disabilities. Often these accommodations take time and those with disabilities must rely on the work schedule and load of others while their peers can access necessary information when and where they need it. This leads to significant disadvantages for students and staff and is increasingly a focus of legal complaints, as in the latest NFB & Google dust-up.  Cynthia Waddell, JD wrote in a treatise on the ADA and the internet that “. . .a public entity violates its obligations under the ADA when it only responds on an ad-hoc basis to individual requests for accommodation. There is an affirmative duty to develop a comprehensive policy in advance of any request for auxiliary aids or services”

So what will it take?  How will institutions start to seriously consider plans to create and sustain web accessibility across the enterprise?  These are good questions, ones that I’m hoping the readers of this blog post will provide with their thoughts and responses.  Of course as someone who works to help institutions create and carry out their own plans for institution-wide web accessibility I will learn from what the WCET community pens here. 

While the issue of online discrimination is cast as an ADA issue, it seems to me that the fix should be viewed with the same broad planning as when changes for the built environment were being made under the ADA in 1990 (i.e., campuses’ did not plan for accessibility of single buildings, nor did they ask the question “which buildings do our students with disabilities enter and use?”). However, given the lag of access to our digital resources, institutions may not be thinking of this fix in the same way.    In my mind, we need to apply this broader thinking to achieve success.

Cyndi RowlandCyndi Rowland
Executive Director
WebAIM

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Serving Adults at a Distance? Join Transparency by Design

We are happy to welcome Ed Klonoski, a long-time friend of WCET.  His guest posting invites you to take another look at Transparency by Design and its College Choices for Adults website.

I am Ed Klonoski, President of Charter Oak State College in Connecticut, and currently Chair of the Executive Committee that manages the Transparency by Design project for the President’s Forum of Excelsior College.  OK, now that the formal introduction is finished, let me take a few moments to tell you why I and Charter Oak are enthusiastic supporters of the work that TbD, as we like to call it, is doing.

Approximately four years ago, a group of leaders at non-traditional, adult serving colleges and universities began a conversation about the best way to provide the public useful information about our respective performance.  In short, we needed to create a transparent lens through which prospective students could compare us.  But the key in this planning was that we did not want to regurgitate the typical information that colleges put on their web sites, and we most certainly did not want to create a marketing or sales venue.  What we imagined was that each institution could explain its mission, its approach, its demographics, and its success at achieving its program level learning outcomes.  That last goal is the Holy Grail at the center of our efforts.

The conversations around this simple goal were actually quite complicated, but with pressure in Washington increasing for greater accountability in higher education, the leaders around the table clearly understood that if we didn’t create a system for such accountability ourselves—one that we believed added value for all students—one would be created in Washington for us.

College Choices for AdultsWell, with substantial support from Lumina Foundation for Education and in partnership with WCET, we succeeded in creating the College Choices for Adults website (see www.collegechoicesforadults.org) which contains the mission, approach, demographics, and program level outcomes for 17 institutions.  Those participating institutions include one community college, state colleges, private colleges, and for profit institutions.  All of them are regionally accredited, and all of them are willing to cooperate with the data requirements that TbD has designed for its website.  WCET is our neutral third party partner, responsible for the website and the data consistency and integrity.

So why am I and Charter Oak enthusiastic supporters?  That’s simple.  The College Choices for Adults website represents our sector’s answer to the legitimate request for greater accountability and transparency by higher education.  As a state college, Charter Oak believes that TbD offers a meaningful way for us to demonstrate our commitment to student learning and offer transparency to our funders, students, and prospective students.  We believe that TBD has created a model that can move the discussions around academic quality and program level learning outcomes to the next level.  And the 18 participating institutions haven’t just proposed a model; they have built it, and are dedicated to growing participation.

So come take a look at what we are doing. Eligibility is simple.  To join, an institution must be regionally accredited; serve adult students; have some programs offered at a distance (including online, hybrid, competency-based and flexible learning options); be willing to report program level learning outcomes, assessments and recent results of those assessments for at least two programs; and be willing to pay the dues to keep the reviews going and the site running.  Tell your institutional leaders about it.  Come join us. If you have questions about membership, contact Cali Morrison or I’d be happy to give a President’s perspective about why you should join this important initiative.

Ed Klonoski
Ed Klonoski, President, Charter Oak State College; Executive Committee Chair, Transparency by Design College Choices for Adults
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Feeling Nostalgic for #WCET10?

Want to share all the great things you saw with your colleagues back home? Look no further than our archives!

View the General Session Presentations

Thanks to our friends at Sonic Foundry, the conference general sessions will be available to view online shortly after the live presentation. Visit the WCET Media Site webpage to view the schedule and access the links to download the presentations. Highlights include Mark Milliron from the Gates Foundation, a debate about the Future of E-learning, and WCET’s Executive Director, Ellen Wagner talking about what’s next for WCET.

WCET 10 Steering & Planning Committee MembersConference Photos

View photos from the conference in beautiful La Jolla, CA!

Access Session Materials

Session materials including PowerPoint presentations and hand-outs are available on the WCET Annual Conference Slideshare page. Speakers, contact us to have your material included.

Conference Survey

If you haven’t already, please take a moment to complete the conference survey and provide valuable feedback.  The survey will be open until 5:00 p.m. MST on Wednesday, November 24.  If you would like to be eligible for a drawing for a free registration for the 2011 conference in Denver, CO please leave your contact information in the final question.

Mark Your Calendars for #WCET11 and #WCET12:

Denver, CO, Denver City Center Marriott – October 26-29, 2011

San Antonio, San Antonio Marriott TX – October 31-November 3, 2012

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22nd Annual WCET Conference – Get Connected

WCET hosts its 22nd Annual Conference in La Jolla this week.  For those of you who wanted to be connected to what’s happening, you need to know:

 

The MobileApp – A mobile app with the conference schedule, participant information, presentations, handouts, and many other handy tools for following the conference experience are now available.  The App is available or iPhone, Droid, and Blackberry.  Go to the store for your mobile device, search for the “WCET” app, and download it from there.

 

Hashtag – We urge attendees and followers to use Twitter.  For Twitter and other social media, we will be using the hashtag:  #wcet10

 

Photos – Photos taken by WCET photographers will appear on Picasa every day at: http://picasaweb.google.com/wcet.wiche/

Videos – Thanks to our friends at Sonic Foundry, the conference general sessions will be available to view online shortly after the live presentation. Visit the WCET Media Site webpage to view the schedule and access the links to download the presentations. Highlights include Mark Milliron from the Gates Foundation, a debate about the Future of E-learning, and WCET’s Executive Director, Ellen Wagner talking about what’s next for WCET.

Have fun.  Learn Lots, including how to say Pecha Kucha!

[youtube=http://www.youtube.com/watch?v=gdghID66kLs]

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Shameless Plug for and Heartfelt Thanks to WCET

Original post from Ellen Wagner on her eLearning Roadtrip blog:

As I have been immersing myself in the issues, politics and nuances of post-secondary educational online learning this past year, I have come to appreciate the role that a cooperative community of interest can play. Can I just say, It’s quite nice having a posse that I can count on to watch my back, to help keep programs on point, and to keep an eye on the horizon so I’m not taken by surprise by some hot unexpected blip on the innovation screen.

So I want to take a moment to give the crew from WCET a shout out, and to thank them for (1) contributing to institutional quality through their focus on implementation (2) focusing on excellent execution of services that online students AND faculty need to succeed; and (3) sharing their knowledge, experience and wisdom with the other members of the Cooperative.

I’m not just talking about the WCET staff, but of course we wouldn’t even be having this conversation if it weren’t for the rock star staff.

I am also talking about my Executive Council – leaders actively engaged in the work of enabling excellence in post-secondary education in their executive roles in universities and companies.

I am talking about my Steering Committee – dedicated individuals who run for office to represent the interests of their fellow Cooperative members.

I am talking about our Common Interest Group members, busy  people who actively share successes and places for improvement, documenting the collective knowledge in resources available to all individuals who work at our member institutions and companies.

I am talking about our Annual Meeting Program Committee, who have put together a great agenda for our face-to-face time together in LaJolla, CA, November 10-13.

I am talking about all those people who take the time to send me notes, feedback, suggestions, advice.

If you are from a company or institution that cares deeply about making a difference in how learning and learners can be better served by learning technologies, we may be just the ticket. Check us out at wcet.wiche edu. Come join us at our annual meeting. Come register for a webcast.

We’re heeee-r-e.

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The “Connected College”: Secrets to Improving Student Retention

Shannon Meadows is one of the co-leaders of WCET’s Student Retention Common Interest Group. We were pleased that she accepted our invitation to blog about successful campus strategies that  she has witnessed.

Imagine a female community college student in an impoverished rural county somewhere in middle-America.  She is the first in her family to attend college and she has a full-time job to help her pay for her school and living expenses.  She may even be contributing some of her salary back to family or supporting children of her own as a single parent.  Although she is determined to earn the nursing degree of her dreams, her daily life’s demands erect regular roadblocks to her academic success and commitment.  That’s a common situation in one form or another that is widely familiar in today’s world of higher education.

Picture of Shannon Meadows
Shannon Meadows

How does an institution build a deep relationship with this student and create the support fabric needed to keep going when the impediments seem insurmountable? A recent Community College Survey of Student Engagement (CCSSE) report discusses hallmarks of  the “Connected College” which include

  • Online courses that consistently incorporate engagement strategies that foster student-to-student and faculty-to-student engagement
  • Communication that is relevant to student needs
  • Online and evening students access to services at times and in locations that fit their schedules.

Students surveyed for the report highly valued communication involving academically purposeful activities. The CCSSE report states that such engagement leads to higher levels of engagement, student retention and ultimately graduation.

South Arkansas Community College is a great case in point.  By recognizing many students’ inseparable relationship to their mobile devices, SouthArk conducted an 80-student pilot this spring in which instructors sent text messages from the Blackboard LMS to students who signed up for them.  “If you’re going to retain students, if you’re going to keep them engaged, the only way to do that is really to look at what technology is in their hands right now,” Terry Patterson, Director of Distance Learning at South Arkansas Community College, said. “And the technology that’s in their hands right now is mobile.” Text messages from professors to students included

  • Notification of a delayed class start time
  • Posting of additional course material
  • Personal messages suggesting 1:1 meetings for students that were missing classes

The instructors reported that texting was more personal and welcomed by the students than sending an email.  And, the faculty reported that by initiating this communication directly in the familiarity of the LMS made personalized communication fast and convenient.

A similar pilot was run at Utah State University as part of its pilot implementation of Bb Learn 9.1. Kevin Reeve, an Instructional Designer at USU, listed the ability to text students from Blackboard as a positive aspect of the new software release in his final thoughts on 9.1 blog and noted positive student feedback on the timely text message she received about posted grades.

At Orange County Community College District, Jim Gaston and Bob Bramucci are developing Sherpa, an automated system for increasing student success with a recommendation engine and automated text messages for notifying students with personal suggestions for courses, information and services that will enhance their ability to succeed. They will present this information in their session at the EDUCAUSE conference this fall.

The trend to integrated, personalized, relevant communication from institutions to students via texting , their preferred mode of consuming this information, has clearly begun. Tools today support new ways of becoming a “Connected College” to engage students more effectively with the information they want and need. This increased connection between the students and their institutions promises to ultimately improve student success and help them realize their dreams in our complex and challenging world.

WCET’s Student Retention Common Interest Group is sponsoring two related sessions at the upcoming WCET Annual Conference, November 10-13, in La Jolla, California.  I invite you to join myself and my fellow Student Retention CIG co-chairs—Diane Goldsmith from the Connecticut Distance Learning Consortium, and Christine Lustik from Smarthinking—to delve further into creating a campus culture committed to student retention.  See you in La Jolla!

Shannon Meadows
Vice President, Sales Operations
Blackboard, Inc.

Editor’s Note:  WCET members interested in retention issue are invited to join our Student Retention Common Interest Group. Everyone is welcome to view the resources we have collected on our Student Retention Focus Area web page.

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La Jolla – Welcome to the Jewel City for WCET’s Annual Conference

 

La Jolla (pronounced la HOY ya), the location of this year’s WCET Annual Conference, is nicknamed “Jewel City.”  Best known for its beautiful beaches, upscale homes, boutique shopping, galleries and elegant dining with breathtaking views, when you are in La Jolla you feel like you are truly on vacation and away from it all.

As a native of Philadelphia, even after spending 20 years in San Diego,  I still am amazed at the climate here, particularly the “wintertime.”  November in San Diego has balmy, sunny days and evenings with gentle ocean breezes—sweaters and light jackets are all that you need to be comfortable, but remember to bring your sunscreen and sunglasses!

I like this user-friendly map that shows La Jolla’s major streets and attractions:
http://www.carolmendelmaps.com/mapsd/clicksd/sd1c.html

Nearby Shopping Centers:

La Jolla Village Square at 8657 Villa La Jolla Drive is within walking distance, about ¾ of a mile from the hotel.

Within close driving distance is Westfield University Town Center (UTC) Shopping Centre at 4545 La Jolla Village Drive

 

 

Surf’s Up!

My favorite beach in La Jolla is La Jolla Shores Beach. Besides the nice sand and swimming area, there’s a grassy area for picnicking and at night there are campfires out on the sand.  It can get pretty chilly once the sun sets, so pack a beach towel and jacket.

Memorable Dining Experiences Await

La Jolla is known for its fine dining in romantic settings.  If you are in the mood and if your credit card allows, three of the most memorable restaurants are:

Donovan’s Steak & Chop House, 4340 La Jolla Village Drive, across from UTC Shopping Center.  Selected as the Best Steakhouse in San Diego by Zagat Survey. Honored with the Wine Spectator Best of Award of Excellence and recipient of the distinguished DiRoNA Award for culinary excellence in all aspects of fine dining.

Crab Catcher Seaside Grill, 1298 Prospect Street, in the heart of downtown La Jolla.  Fresh seafood in a casually elegant atmosphere with spectacular ocean views.

George’s at the Cove, 1250 Prospect Street, offers three different types of menus :  upscale and elegant, sophisticated, modern California cuisine, or casual bistro style.   The ocean views are unsurpassed and something you will always remember.

Want to play tourist?

San Diego has so many activities from which to choose; for example:

Museums

Birch Aquarium at Scripps: 2300 Expedition way, La Jolla, Ca 92037. 858-534-FISH. www.aquarium.ucsd.edu.

Cabrillo National Monument: 1800 Cabrillo Memorial Dr., San Diego, Ca 92106. 619-557-5450. www.nps.gov/cabr/.

Coronado Museum of History & Art: 100 Orange Ave., Coronado, Ca 92118. 619-435-7242. www.coronadohistory.org

Maritime Museum of San Diego USS Midway: 1492 North Harbor Dr., San Diego, Ca 92101. 619-234-9153. www.sdmaritime.org.

 

Balboa Park www.balboapark.org/

Reuben H. Fleet Science Center. The Science Store. 619-238-1233. Mon-Wed, 10am-9pm, Thurs-Sun, 10am-10pm, Fri-Sat, 10am-11pm.

San Diego Hall of Champions. 619-234-2544. Open daily 10am-4:30pm.

San Diego Museum of Art Museum Store. 619-696-1971. Tues-Sun 10am-4:30pm.

San Diego Museum of Man. 619-239-2001. Open Daily 10am-4:30pm.

San Diego Natural History Museum. 619-232-3821. Open Daily 9:30am-4:30pm.

Aerospace Museum. 619-234-8291. Open Daily 10am-4:30pm.

Automotive Museum. 619-231-2886. Open Daily 10am-4:30pm.

Coronado Island

Fashion, fine art, collectables, keepsakes, bike rentals, dining, and the historical Hotel Del Coronado

Gaslamp Quarter

Dining, Shopping, Entertainment & Business Located on 4th, 5th and 6th street downtown San Diego. www.gaslamp.org

Legoland

Legoland Dr, Carlsbad. Park Hours 10 a.m. to 5 p.m. www.legoland.com

Little Italy

Downtown San Diego’s oldest continuous neighborhood business district. www.littleitalysd.com

San Diego Safari Park (formerly named Wild Animal Park

15500 San Pasqual Valley Road, Escondido. Park Hours: 9am to 5pm, www.wildanimalpark.org

San Diego Zoo

619-231-1515. Winter Hours October 4–December 9: 9 a.m.–5 p.m. Daily www.sandiegozoo.org/

 

Seaport Village

50+ shops, 17 unique eateries and outdoor entertainment. www.seaportvillage.com/

Sea World

Park Hours: Winter 10 a.m.-5 p.m., www.seaworld.com

 

Your visit to San Diego and to La Jolla, the Jewel City, is sure to be a special experience!  Come join us at the conference.

 

Photo of Andrea Henne

 

Guest Posting from:

Andrea Henne
2010 CatalystCamp Ranger
Dean, Online and Distributed Learning
San Diego Community College District
ahenne@sdccd.edu